Our Team
Three journeys united by one mindset: the mind wins first.
Dr. Nada Rashed
Co-Founder
- Master’s in Sport Psychology – Techstitute University, Spain
- 1000+ hours of one-to-one and group coaching with athletes
- Sports Psychologist – Al Ahly Women’s Handball First Team (2025/2026 – 2024/2025)
- Former Sports Psychologist – Al Ahly Women’s Volleyball First Team (2023/2024)
- Sports Psychologist for champion teams achieving:
2× Egyptian Super Cup
2× Egyptian League
2× Egyptian Cup
3× 2nd Place – African Championship - Holds a Sports Mental Coaching Diploma – SMC Academy
- Fully Accredited Certification in Sports Psychology – Prof. Krishna N. Sharma
- Completed advanced programs:
Winning the Mental Game at Sports – Dr. Chris Johnson
Applied Sport Psychology and Leadership in Sport – Dr. Keith Belegy
Mindset of a Champion – Dr. John McMahon
Advanced Certificate in Life Coaching – Dr. Kain Ramsay - Certified in the FIFA/CIES International Program in Sports Management
- 6+ years of experience in the medical and pharmaceutical field
Ahmed Salah
Co-Founder
- Master’s in Sport Psychology – Techtitute University, Spain
- ACC Coach (Associate Certified Coach) – International Coaching Federation (ICF)
- Certified Sports Mental Coach – LCE, certified in ACT, CBT, NLP & Enneagram Coaching
- Delivered 2000+ coaching hours with 200+ athletes across 20+ sports worldwide
- Author of “Building Champion’s Mindset for Athletes” on Almentor
- Co-author of the 100-hour Certified Sports Mental Coach Program
- Founder of Sport is Mental Academy and Sport is Mental Podcast
- National & International Masters Swimmer and Fin-swimmer
- Over 22 years of experience in multinational tech companies and lecturing at AUC
Lina Orabi
Co-Founder
- International Fencer – Egyptian National Team
- Sports Mental Coach, certified by SMC Academy
- Fencing Referee
- Holder of the First-Class Sports Medal awarded by President Abdelfattah El-Sisi
- 10× African Champion
- 2× Arab Champion
- 2× Mediterranean Champion
- 2× African Games Champion
- Ranked 16th in the Fencing World Cup (2017)
- Winner of 70+ national medals since 2012
- Represented Egypt in 40+ international championships across 30 countries
- Completed 300+ hours of one-to-one sports mental coaching with athletes
- 5+ years of experience in Marketing and Media